Blogs are the future of online marketing. SEO which stands for Search Engine Optimization is formed by bloggers and writers to promote websites including events, products or just to get shares. How does SEO work and how does it optimize your blog?
It is a simple question to answer, it has three main points and advantages on how SEO works for websites and how it is very important. First, it helps websites and article-writers to attract online and digital traffic to the content.
That is a great feature of SEO, if your content is thorough and written correctly, it will generate virtual traffic to your website and get you trending.
Secondly, one of the main purposes of SEO is what it stands for which is “search engine optimizing”. That means that if your blog is writer accordingly to the standards of SEO, it will help your website or article to get a high rank in google search results.
Which will create great attraction to anyone who searches keywords related to your article.
Thirdly and lastly, it will shed light on your website or your article. What that means is that it will benefit you to captivate the targeted readers and audience for your article.
The high rank on Google search results and the well written content both create a combination that is blended to attract reader who are interested enough to consume your content by reading it.
Your only and most important job is to write an article interesting and fascinating enough to keep your interested and targeted readers in your website and finish reading your article to the end of it.
These are the ways SEO helps articles get ranked for the first result in Google search and makes online marketing way easier.
How to optimize a blog
All for these qualities sound wonderful sure, but how does one accomplish them and make the use out of blog optimizing? It is not as simple as it might sound but it is certainly not as impossible either.
Sure, you have to be able to write well but you also have to do and include a couple of important notes and tips into perspective.
Writing is not an easy job; it requires a lot of enthusiasm and concentration. However, you’re not writing the great American novel, it is just an article, so don’t get discouraged or intimidated.
A few tips will help you optimize your posts in the best way possible. Your sole purpose should be to attract readers in order for you to get more shares, which makes your website and your article post rank up higher in the google search results, which means more clicks.
More clicks on your website ensures more profit. That is the whole and main point of how SEO work.
Before you write your article, you have to do a few simple things. These easy steps will help you get started and begin your blog:
1. Keyword, Topic, and Title. First things first, before deciding on a title, you have to know the keyword and the topic. The most important key to your article is the keyword.
As it is what people will search in order to find posts about it. The keyword is always linked to your article topic.
The topic would be a sentence that is a general idea of what readers will get out of reading this article or post. You have you keyword? you have your topic? Now it’s time to work on your title.
The most essential traits of your title are that it as to be catchy, short and includes your keyword.
The title is the first thing that will show when people search for the keyword you used, it has to be relatable, descriptive, and clear. As well as committed to your topic and keyword meaning.
2. Keyword Search Volume. If you have no idea what that is, here a brief description of what keywords search volume is. Keyword search volume is basically the percentage of volume of the search for your keyword.
It is very important to search for the volume of your keyword before writing you article. It gives you a view of how relative your primary keyword is.
As important as your primary keyword is, secondary keywords are also very essential in the article post writing process to optimization. Secondary keywords are the words that are related to your main topic and primary keyword. You can choose your secondary keywords according to the higher search volume in a country.
For example, if you are writing an article about cryptocurrency in the US, it might be a good idea to link to it the words dogecoin and bitcoin if they showed a high search volume in the United States.
3. Unique Introduction. Here is a scenario that happens to every one of us. You search for a keyword to read something about it on google, scroll down click randomly on an article and start reading, then you realize its boring. You get out of that website turn back and click on the first choice, and it is interesting and exactly what you searched for.
Your article could either be the first one with the boring repetitive intro or the interesting first ranked one. It is up to you to write unique introductions for your articles. You have to catch the reader’s eyes, ask questions, or write a tiny joke.
Show personality in your article. This rule applies to the whole article, do not lose your readers you have to keep it interesting all the way through.
These things are the three most important steps of writing your article. They are tips and instructions from a fellow SEO article writer, so I know what I am talking about!
How to optimize content
Now that that you ready to start writing you content for your article, you have to pay attention to these few tips and pointers about your content.
The content writing process is the most crucial and essential part of learning how to optimize your blog and get you ranking up higher to the top. These seven simple and helpful tips are your key to your work on your article writing and search engine optimizing skills for your website.
For starters, research! It sounds a bit old but brainstorming goes hand in hand with researching. To write an article you have to thoroughly research your topic very well.
If you do not read and learn about your topic or keyword your article will lose credibility and will not be written well due to your lack of knowledge. Frankly, you can not write about a topic that you do not know enough about.
Research your article topic, read other articles, browse websites. Reliable articles get the highest ranking because the resources are trusted, there is no shame in learning something new to write about it in an article, you can list the resources and links below your article too.
Reading well about the topic will attract your readers as they will be able to know the difference between someone who knows well enough to write about something and someone else who hasn’t researched the information and data about the topic and decided to make up stuff out of their brain, it is wrong.
Have you done your research about your topic? Great! Now what you have to do is structure and organize content. Your topic is your main idea, the main idea branches into points that will form the content of your article.
When researching your topic, you learn the main points that list down of your bigger more general topic. These points are your content subtitles.
They are important to your article. Which means you have a very essential job, and it is to structure those ideas well within your article. Organization makes your content clear and readable. Which benefits you in the way that it will captivate readers.
People on the internet do not want something challenging and complex, they want something easy-to-read, fun, and light so they can comprehend it faster and better. It is not very hard to organize your ideas, chain them together and structure them in a way that makes it all clearer to readers and viewers.
Talking about reader, one important thing to focus on is writing your audience. What does that mean? Well, it means your writing have to be presentable to the audience targeted and specified for your topic.
For example, when you’re writing about technology, your terminology should serve those who are tech-enthusiasts and others like them. Your content should be appealing to your targeted market or targeted readers, appealing enough to pull them into clicking, sharing, or saving your article or website.
While writing, one of the things to keep in mind in the process is to stick to your topic. It will hurt your article and website if your content was out of the point of your topic. Do not get out of topic or line stay on it stick to it always. Write relevant points, and headlines.
Use your keyword and always choose supporting keywords that are linked and related to your article and main general topic or sub-ideas. Make it all blended and structured together in a well-written way to get the best results of optimizing your article.
Another tip to improve your writing content is to use visuals and images. It is very crucial to use photos linked and related to your article, topic, and keyword.
There are millions of images on the internet, too many to choose from. Choose carefully, avoid logos, and use representative, clear and relevant visual helping in ages to get high results for your website or article optimization.
When you’re learning about SEO content writing, you might read about the title tag and meta title or meta description. These two things are highly important to SEO writers and online marketing. When search on google for a topic, you enter keywords and hit search.
And then google shows u top websites with a title similar to your search keyword you used and beneath that there is your meta description. The title is the title tag which serves as the main headline that contains keywords, it is short and not as descriptive as the meta title.
The meta title description is a brief preview that google search includes under the title tag for users to see what the contents of the article they are about to click on the link of.
While writing these two things the title tag and meta title you have to use keywords, search for optimal length for title tag and meta title and characters used according to google, and be brief, clear, and descriptive, obviously.
These two things are the first things your readers are going to see even before reading your article, that’s why they are crucial to SEO. These are the thing you need to keep in your mind and in front of your eyes while writing your SEO blog.
Simple tips that will become normal reflexes and usual habits after a while of writing articles. They become easier to remember and the more you practice the better you get at writing.
It is not as hard as it might seem to you now, everyone has a skill. SEO writing could be your new skill that you will start the beginning of learning it here with these few tips, instructions and steps that are listed above.
Just follow them and learn more about them to start you SEO blog writing career, with great articles you can get the highest and best results while taking these tips into perspective.
Search Engine Optimization is the revolution of digital and online marketing, and it is a very helpful concept for websites and article writers. Get to writing your article post using these steps and pointers right now! Good luck!
Have this post help you with optimizing you blog for SEO? Comment down below if the answer is yes!
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